About hit counters
A hit counter tallies and displays the number of times a page has been visited. You can add a hit counter to your home page so that you and site visitors can see how many times your Web site has been visited, as in the following example.
You are visitor: 
Microsoft FrontPage provides several styles of counters, but you can supply your own number graphics by creating a custom picture in GIF format. The picture must include the numbers zero (0) to nine (9), evenly spaced.
After you add a hit counter to a page, you can reset the counter to any number. For example, you test a Web site after you publish it to make sure that it is working properly, and then you find that the hit counter has been incremented by your own visits. You can reset the counter to zero to start it over.
Note You must publish your Web site to a Web server that has the FrontPage Server Extensions, SharePoint Team Services v1.0 from Microsoft, or Microsoft Windows SharePoint Services 2.0 installed. Ask your Web server administrator or Internet service provider (ISP) whether one of these technologies is installed on your Web server.