General, Optional Parameters
The parameters in the following table can be used optionally in any Product Advertising API request.
| Parameter | Value | Description |
|---|---|---|
| AssociateTag | An Amazon-assigned Associate ID | The AssociateTag
enables product URLs returned by Product Advertising API
to be tagged as originating from your Associates Web site. To
receive a referral credit for a sale, you must include an
AssociateTag value in a CartCreate request.
Be sure to specify the value correctly; no error is generated
for incorrect values. |
| MerchantId | An alphanumeric token assigned by Amazon to a merchant. |
MerchantId can have three settings: All,
in which all merchants are included in the response, an
alphanumeric identity that specifies a single merchant, or
"FeaturedBuyBoxMerchant," which returns the
merchant identified as the “Buy Box Winner” on a specific detail
page. The "Buy Box Winner" is the merchant
associated with the sale of the item listed in the Buy Box,
which is the box on an item's detail page that enables
you to add an item to a shopping cart. The default value for
MerchantId is “Amazon.” |
| ResponseGroup | Various | Specifies what subset of data to return. The API Reference Guide specifies the response groups that can be used with each operation.. |
| Version | Various | Version of the Product Advertising API 4.0 WSDL. The default is 2005-10-05. If you want another version, including the latest, you must specify it in your request. |